Transition and emerging economies confront a steadily increasing generation of municipal solid waste in the form of disposable packaging. The following article reports the situation of soft drink bottles made of polyethylene terephthalate (PET) in Mexico. Since 2002 schemes following the European Green Dot principle have been partly implemented to place responsibility on the producer, mainly soft drink bottlers. Private stakeholders are responsible for national recovery activities. Meanwhile Government presence to promote recovery is absent. Of post-consumer PET 75% is exported, and the newly created bottle-to-bottle (BTB) PET industry is confronted with bottlenecks in their post-consumer PET supply.